When Madonna performed at the Super Bowl halftime show how much money do you think she was payed?
The answer to that might surprise you she actually did the event for free. Performers who do the halftime entertainment at the Super Bowl do not get paid. Why then would they do that you might ask? A simple answer to that question would be for the publicity. The Super Bowl is the most-watched event in the world by performing in it you capture a worldwide audience that would be hard to duplicate in any other venue.
Though you are not paid to perform in the Super Bowl the actual production such as the dancers and other performers are paid for though there is no cost to headliner like Madonna. They also receive free transportation and a hotel for their entourage. Another benefit from being a headliner performer is all the free publicity that could add up to millions of dollars if you had to pay for it. So in the long run it is very beneficial to land the job as entertainment at halftime of the Super Bowl.
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Monday, February 6, 2012
Madonna's Pay Day
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